C. Murray Consulting Lands on Smashing Magazine

On July 2nd, a post by Jake Goldman that was originally published here on the C. Murray Consulting Blog was enhanced and republished on Smashing Magazine. The post began as five quick tips for implementing WordPress as a Content Management System and grew into an in-depth, essential guide for leveraging WordPress as a full-featured website CMS.

Power Tips for WordPress Developers

Read the full post on Smashing Magazine

The post highlights real-life examples from some of our recent WordPress implementations:

Congratulations to Jake for creating such valuable tips and making them available to the open source community. Thanks also to Smashing Magazine for distributing the article.

Assorted client news: RFP Builder, Acelero, YAMI in NYT, and more

The Council of Public Relations Firms launched the first version of RFP Builder; a web application that guides prospective PR firm clients through the process of selecting the right firm. Our new case study has the details.

Acelero Learning released the new version of their public website. Built on CitySoft Community Enterprise, the site includes a new Head Start Resource Center with self registration, a custom news channel with improved formatting, and a custom jQuery-powered slideshow on the home page that offers all the elegance of Flash without the overhead or maintenance costs.

YAMI-U and the resulting campaign, No LOL in HIV, was featured in an article in the New York Times. We led the web component of this campaign, working closely with the youth advocates and the creative directors, The Watsons.

Continue reading Assorted client news: RFP Builder, Acelero, YAMI in NYT, and more

YAMI-U campaign to launch this afternoon

There's No LOL in HIVSince last Wednesday, I’ve been hunkering down at the Hilton Garden Inn in Washington, D.C., leading the web component of Cable Positive’s Youth AIDS  Media Institute University (YAMI-U). The purpose of this 7 day program has been to develop and produce a multi-platform social advocacy HIV/AIDS awareness marketing campaign, working with about 20 young adults already active in various HIV/AIDS awareness campaigns.

Over the past week, we developed an overarching campaign theme that individual YAMI-U teams have translated into public service announcements that will be carried nationwide, a series of print ads, an interactive text messaging campaign, and, yes, an engaging and integrated web presence.

Continue reading YAMI-U campaign to launch this afternoon